Tech
We got an exclusive look at the pitch deck that low-code startup Bubble used to raise $100 million
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- After years of being bootstrapped, low-code startup Bubble has raised a big round of funding.
- Insight Partners led the $100 million deal, along with SignalFire, Betaworks, Neo, and others.
- Here’s the pitch deck that Bubble used to convince venture capital investors and angels.
- See more stories on Insider’s business page.
The rise of low-code tools means anyone with the bare-minimum coding skills can create the next Uber or Airbnb.
One such tool, Bubble, makes developing web apps as easy as using PowerPoint. Its software allows people without programming skills to design and release their own apps for desktop or mobile, using a drag-and-drop interface.
The startup says it has more than 1 million users around the world and tripled its revenue in the past year.
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But Bubble wasn’t always a giant. For five years, the company was just the two founders, who used their savings and any money they made to pay their salaries. In 2019, they raised a seed round of funding in order to hire employees.
Once again, Bubble is sizing up. The startup has just raised $100 million in Series A funding with plans to more than double its engineering staff. Insight Partners, a flagship private equity and venture capital firm, led the round, with participation from David Tisch’s BoxGroup, Betaworks, SignalFire, Neo, and the founders of Peloton and Hootsuite.
Emmanuel Straschnov, the cofounder and chief executive of Bubble, tells Insider that an Insight partner reached out years ago and they stayed in touch. That relationship may have given Insight an edge in scoring the lead on the deal.
“At the end of the day, choosing a lead investor is a little bit like getting married. You choose someone that you think you’re going to get along with for a long time,” Straschnov said, adding, “It comes down to intuition.”
Now see the pitch deck that got Insight excited.
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