Real Estate

See the pitch deck a startup that monitors building ventilation used to raise $8 million during the pandemic

Nick Gayeski, cofounder and CEO of Clockwork Analytics

Clockworks Analytics raised $8 million in December, its second round of funding in 12 years.
The company saw an uptick in demand as facilities managers tried to keep tenants and residents safe.
Here’s the pitch deck Clockworks used to land its funding during the pandemic.

While the pandemic ushered in a year of uncertainty for many business owners, Nicholas Gayeski faced the opposite issue: An increased demand in his company’s analytics platform, which tracks the operation of filters and ventilation, lead him to raise the startup’s second round of funding in 12 years.

Clockworks Analytics — which Gayeski cofounded in 2008 — raised $8 million in December, bringing its total funding to $13 million. The round was prompted by the pandemic, which put an emphasis on proptech such as sanitizing UV-C technologies, movement trackers that enforce social distancing, and upgraded HVAC systems.

Clockworks’ technology monitors the performance of building systems to track maintenance, energy usage, and overall health while simultaneously collecting data on those functions. Clockworks then uses that information to help customers determine the most pressing issues to fix and how to avoid equipment degradation.

“The meat and potatoes are at the system level,” said Gayeski, who also serves as CEO. “By turning data at the system level into actionable information and insight, we can help an organization realize savings and improve comfort.”

Gayeski plans to use the $8 million to accelerate both the growth of Clockworks’ product and its customer base, which spreads across 420 million square feet of space around the world, Gayeski said (At the time of fundraising, it was across 370 million square feet of space). He also used the announcement to change the company’s name from KGS Buildings to Clockworks Analytics.

Gayeski walked Insider through the pitch deck he used, noting what investors liked and which details were the most important to landing the deal.

The first slide of Clockworks’ pitch deck announces the company’s new name.

The next slide highlights how Clockworks can help its facility manager clients.

Then Clockworks explains how it can solve those problems by using data to optimize energy usage, building maintenance, and employee comfort and health.

Clockworks highlights its global footprint.

Customer testimonials add emotion to Clockworks pitch deck and were core to its presentation, Gayeski said.

This slide emphasizes the benefits of Clockworks’ software.

Next, Clockworks touts its success through the number of maintenance tasks it was able to suggest for a client who wanted to reduce energy costs.

This slide highlights the data Clockworks collects to help facilities managers prioritize maintenance.

This slide shows how condition-based maintenance reduces the need reactive maintenance.

Clockworks also highlighted how employee comfort metrics increase as their data is put to use.

This slide shows how much money the company’s software can save clients, which was a major influencer on investors, Gayeski said.

A success story shows how Clockworks helped a tech firm reduce its energy spend by 9%.

This slide has been modified to take out customer names and the total dollar value of recurring revenue potential, but the potential for growth within the portfolio of current customers alone was a major selling point for investors. “Presuming we demonstrate our value to them, the opportunity to scale is substantial,” Gayeski said.

Zooming out, the company’s total addressable market is quite large, as they look to possible future clients.

The company also partners with facilities providers and real estate companies, instead of working solely with building occupiers.

Partnership goes beyond just providing software, but actually includes advisory services from Clockworks as well.

This slide shows the company’s growth so far, a critical slide in any pitch deck.

This slide shows what the company’s growth would look like without an outside investment.

The final page shows investors how much growth would result from their investment.

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