An exclusive look at the 19-slide pitch deck a real-estate-investing startup aimed at millennials and Gen Zers used to raise a total of $9 million
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- Fintor raised $6.2 million in October, bringing its total funding to $9 million.
- The fractional-real-estate firm caters to younger investors by making buy-ins low — as little as $5.
- Its CEO, Farshad Yousefi, walked Insider through the pitch deck Fintor used to raise the money.
Farshad Yousefi is serious about changing the world of investing for the next generations.
Yousefi, 31, is the CEO and cofounder of Fintor, a real-estate-investing platform that allows users to invest as little as $5 into shares of real-estate properties. He hopes the platform helps younger investors realize the potentially massive benefits of real estate, which Fintor estimates is worth $52 trillion, making it the largest asset class in the country.
“We are going after millennial and Gen Z individuals who haven’t been able to access this asset class, and we want to make it available for them through our platform,” Yousefi told Insider. “If you have $300,000 or $100,000? I don’t care for you to be on our platform.”
Yousefi, an immigrant from Iran, said that watching his parents — his mother was a babysitter, while his father worked at a gas station — made him especially passionate about leveling the playing field and bringing equity into real-estate investing.
So far, Yousefi has sold investors on his vision. Backers including Public.com, Hustle Fund, 500 Global, and Graphene Ventures contributed $6.2 million to Fintor’s latest funding round, bringing the total raised since 2021 to $9 million.
Yousefi told TechCrunch last week that the most recent round puts Fintor at an $80 million valuation.
People who invest with Fintor can buy shares of five rental properties: two in Huntsville, Alabama, and one each in Atlanta; Nashville, Tennessee; and Birmingham, Alabama. The company said it has about 6,000 active users and a wait list of over 20,000 people. Fintor added that it’s continuing to buy rental properties as it plans to expand into 50 more cities experiencing growth.
Last week, Fintor launched a mobile app. Yousefi showed Insider how he could purchase a share of a property with fewer than five taps on the screen.
Yousefi argued that investing in real estate via traditional means — like buying a home, getting a mortgage, and renovating it yourself — can turn off younger investors.
“That process is built for someone that’s well experienced in this space, has the money, has the connections and all of that stuff that a Gen Z and a younger person doesn’t have,” he said.
Yousefi, who said he was rejected by over 80 investors when raising his first round in 2021, walked Insider through the deck that finally won investors over. The company, which is based in Palo Alto, redacted information in some slides.